Today, watch us build and deploy a GTM agent
Thu, Oct 1, 2026
4:00 PM UTC (1 hour)
Virtual (Zoom)
Free to join
Thu, Oct 1, 2026
4:00 PM UTC (1 hour)
Virtual (Zoom)
Free to join
503 students
What you'll learn
How to scope a GTM agent
How to host your GTM agent
How to deploy your GTM agent (multiplayer)
Why this topic matters
You'll learn from
Michael Slawson
Built and sold a 7-figure agency, GTM @ Clipboard Health, Hum Capital, Deloitte
I build revenue engines for venture- and PE-backed B2B companies: diagnosis, systems, and execution. I built my agency from zero to $1M in revenue, completing 50 engagements in under two years with no employees and a few excellent GTM engineers. Then I sold it.
I have a wide range of B2B and finance experience, including:
Grew Clipboard Health's hospital and health systems vertical by 5x over 18 months, into the company's second-largest revenue line.
At Hum Capital, originated 40% of company revenue across ~2,000 direct conversations with founders and executives seeking non-dilutive capital.
At Deloitte Advisory, I underwrote $2.6B of debt financing across five major U.S. infrastructure projects.
Versed in a wide range of GTM tooling and systems.
Ben Holley
10+ GTM systems in production, GTM @ Apero, AirOps, Cyft, Clay, Lightyear
I build the systems that run go-to-market: signal automations, cold email infrastructure, attribution, and AI workflows. At AirOps I influenced $1.7M in pipeline in a single quarter and generated $700K from one lead magnet in a matter of weeks. I have 10+ systems in production, and all of them live in a repo.
I have a wide range of B2B GTM and engineering experience, including:
Employee #2 at Cyft, where I helped the team raise $5M from Base10 and built the outbound and channel partner program from scratch.
Booked meetings with 1% of the Fortune 500 at Lightyear, finishing #1 in outbound accepted meetings for H1 '24 on an enterprise motion I built from the ground up.
$1.6M in pipeline in one quarter as an SDR at PandaDoc, ranking #1 on a 10-person team and then #1 across a 50-person sales org.